Fleishman-Hillard Vanguard supported Lenovo, one of the world’s leading PC makers, in organization of the meeting of Russian journalists from the leading IT & Business media with Arthur Wei, VP of Lenovo Group, GM of Russia/CIS region and acting GM of Business Development, Lenovo Emerging Market Group.
In the last quarter Lenovo was the 5th company in the rating of Russian notebook market players (comparing to 12th in the beginning of 2008). Russia and CIS countries are the key territories for Lenovo. They are enjoying stable growth even during financial recession due to balanced product line and unique customer offers both in b2b and b2c segments.
“Lenovo is a client of both Fleishman-Hillard Vanguard and Fleishman-Hillard international network for quite a long time, – commented Elena Fadeeva, General Director, Fleishman-Hillard Vanguard. – The basis for such fruitful relations are deep level of understanding of clients business, cooperation and sharing of experience on a global level as well as the ability to offer innovative communications solutions that help Lenovo to stand out on the market”.
Arthur Wei, VP of Lenovo Group, GM of Russia/CIS region and acting GM of Business Development, Lenovo Emerging Market Group, is responsible for Lenovo’s business in Russia and 11 CIS countries. He is also leading the strategic efforts of Lenovo EMG for acquiring new business opportunities, new market and segment entrance. Wei has 18 years of business management experiences in multi-national companies in both China and US, focusing on the areas of sales, marketing, branding, strategy and operation management, mainly in IT, telecom and consulting industries.
Fleishman-Hillard Vanguard provides PR support to Lenovo in Russia.
Lenovo is dedicated to building exceptionally engineered personal computers. Lenovo’s business model is built on innovation, operational efficiency and customer satisfaction as well as a focus on investment in emerging markets. Formed by Lenovo Group’s acquisition of the former IBM Personal Computing Division, the company develops, manufactures and markets reliable, high-quality, secure and easy-to-use technology products and services worldwide. Lenovo has major research centers in Yamato, Japan; Beijing, Shanghai and Shenzhen, China; and Raleigh, North Carolina. For more information see www.lenovo.com