MediaJobs.ru published its new annual industry ranking.
MediaJobs.ru, a specialized website on jobs and employment in the media industry, revealed the results of its Best Employers on the Media Market rating for 2013. Best media employers included TNT, Discovery Network, MB Grupp, VKPM, Zoomby.ru, Hearst Shkulev Media, KP.ru and RIA Novosti, best PR agency employer was FleishmanHillard Vanguard, best employers among creative agencies were Instinct BBDO Group, among digital advertising agencies – Nectarin, and best sales house employer was Everest-C.
For a year, the readers of the website have been assessing employers in 12 segments of media, production and advertising.
Best employers in the on-air TV segment included TNT (Gazprom-Media), followed by U and 2×2 (Profmedia, after the transaction with Gazprom-Media is completed – part of the GPM holding). Discovery became the leader in the satellite TV segment, while the second and the third place went to Dozhd and Perviy Kanal. World Network respectively and Zoobmy.ru became first in the online television and video services. The best employer in the radio became VKPM (Profmedia holding).
Among news agencies, the leading place went to RIA Novosti, which is now in liquidation and will be part of the Rossiya Segondya agency, combining RIA, Voice of Russia radio station and TV channel Russia Today. In the segment of online media, the victory went to the online edition of Komsomolskaya Pravda. The best employer among publishing houses was Hearst Shkulev Media, the second place went to Bauer Media Group and the third, again, to Komsomolskaya Pravda.
As far as the advertising industry is conсerned, Instinct (BBDO Group) was the leading employers among the creative agencies. Nectarin became the best employer among digital agencies. Among sales houses, experts named EvereST-S the best, while other large players, such as Gasprom-Media and Vi took third and fourth places respectively.
FleishmanHillard Vanguard excelled among the employers in the PR industry, followed by Mikhailov and Partners and Pro-Vision Communications.
The winners were interviewed on MediaJobs.ru. The winning employers noted that success depends on a united team and a strong leader, with both focused on the overall result.
The online poll “Best Employers on media market. TOP-2013” was conducted on the MediaJOBS.RU website throughout 2013 across 12 segments of the media, production and advertising industries. Employers were assessed against several criteria: top manager of the company, professional standards, salaries relative to the market average, career opportunities and vocational training, and atmosphere in the office.
MediaJobs.ru was established in 2008 by SHTATY.RU, an expert recruitment agency, with the support of the Federal Agency for Press and Mass Communications of the Russian Federation. The audience of the website includes professionals working in media, production, PR and advertising and amounts to 83.5 thousand unique monthly users.