FleishmanHillard Vanguard’s PR and Marketing Director Maria Krasilnikova spoke at the training session “Development of competence in the field of social planning and volunteering”, which was organized by the Association of Managers of Russia (AMR) in cooperation with the National Training Foundation with the support of Ministry of Economic Development of Russia.
The purpose of the session was to teach members of volunteer organizations, as well as employees at universities on effective ways to interact with the business community when developing volunteer projects. The session was attended by 75 people from 17 regions of Russia.
During the session Maria Krasilnikova shared her professional experience of working with the media. In particular, Maria spoke about the different types of media, outlined the principles of interaction with journalists at events and while working on volunteer projects, and explained the general mechanism behind an productive relationship with the media.
Maria Krasilnikova, FleishmanHillard Vanguard’s PR and Marketing Director:”FleishmanHillard Vanguard has been a partner of the Association of Managers of Russia for many years and I was excited to participate in such an important event. By providing a platform for such training sessions, the Association of Managers makes a sizable contribution to the development of volunteer movements and organizations in Russia”.